September 22, 2018 at the Philippine International Convention Center, Pasay City.
Pilipinas Shell held its wrap up for the Shell Bike Fair 2018
Pilipinas Shell as a reliable partner of the biker community, in making their rides better celebrates the courage and resilience of bikers as they take their daily journeys despite the difficulties that they face in weaving through obstacles on the road.
"We put up this search because we wanted to recognize bike club who exemplify the brand values and ideals of Shell. We were amazed to see how passionate they are for what they do and how they push to continue to outride anything." -Lorrie Ramirez, Shell Advance Brand Manager
"This day is really to express how grateful we are for the support that we received from the Filipino biking community. As our theme says, together we ride stronger. We are honored to be chosen as their partner on the road, being there with them through the years. And, as we have for more than a hundred years Pilipinas Shell continues to strive to make life's journeys better for all motorist."
-Mark Malabanan, Shell V-Power Brand Manager.
This year's Shell Bike Fair was made possible by Shell Advance and Shell V-Power, led by their passion to be the most reliable partners on the road. As a global leader in power and energy, Shell continually works to deliver smarter products and cleaner energy solution.
Shell Advance motorcycle & scooter oils and Shell V-Power Premium fuel work together in providing complete engine protection and world class performance and efficiency on the road. With these, riders are empowered to outrider the challenges that they encounter on the road.
Participants were treated to special offers from Shell and event sponsors as well as exciting games and booth activities.Performances by Rico Blanco Rocksteddy, and other local acts also rocked the event alongside celebrity guests Diana Menezes, Yam Concepcion, and Phoebe Walker.
Five winners each brought home scooters or motorcycles that were raffled off as major prizes: Honda CBR 150, Yamaha Mio i125, and Suzuki Raider J1 15. The biker community was also given the chance to express their creativity through the Modified Bike and Helmet Design contests.
The highlight of the day was the announcement of the big winner of Shell Outriders: the nationwide search for the best bike club.
A total of 17 finalists representing Luzon, Visayas, and Mindanao were picked out through careful screening of hundreds of entries received over the past two months. The chosen clubs set up creative displays at the convention hall to showcase their love for riding and how they exhibit personal and social courage. The champions received a cash prize of PHP 100,000.00 and fuel voucher worth Pho 50,000.00
The goal of the event is to create a greater impact not just for the bike clubs but to their community and to the society. The bike clubs from all over the country also promotes local destinations by posting photos on their social media accounts. With their help and passion on what they do, they shared beautiful destinations unknown to us.
Since, Pilipinas Shell is engaging themselves to mototourism they are also addressing tourism issues such as environmental issues on plastic waste. They're doing initiatives on collecting plastic battles. Currently if you visit Shell Select they have the eco tumbler made of 2kg of recycled plastic, that is artistically designed. Aside from it, they also support the cause of Plastic Bank which helps the clean up of the ocean plastic and even, how to minimize plastic waste. Shell as a global company is addressing other environmental issues and doing efforts on reducing the carbon footprint of their operations.
Star Powerhouse Originals
Written : JC Salud
Photos ; AXL Guinto
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